The Company:

Bloomberg is the world¿s most trusted source of information for businesses and professionals. Bloomberg combines innovative technology with unmatched analytic, data, news, display and distribution capabilities, to deliver critical information via the BLOOMBERG PROFESSIONAL® service and multimedia platforms. Bloomberg's media services cover the world with more than 2,200 news and multimedia professionals at 146 bureaus in 72 countries. The BLOOMBERG TELEVISION® 24-hour network delivers smart television to more than 240 million homes. BLOOMBERG RADIO® services broadcast via SIRIUS XM Radio and 1worldspaceTM satellite radio globally and on WBBR 1130AM in New York. The award-winning monthly BLOOMBERG MARKETS® magazine, Bloomberg BusinessWeek magazine and the BLOOMBERG.COM® financial news and information Web site provide news and insight to businesses and investors.

The Role

The Social Media Manger will be accountable for developing and leading community and social media initiatives for Bloomberg. The Social Media Manager will ensure that all social media programs are coordinated and structured to deliver maximum benefit to the enterprise.

Responsibilities:

¿ Lead initiatives to develop specific social programs that align with online and corporate business objectives
¿ Work with Marketing and paid media to ensure alignment and to coordinate seasonal and special promotions
¿ Maintain core analytics and track metrics to ensure business objectives are met and adequate returns can be verified; determine which programs are working and which aren¿t
¿ Provide day to day management across the moderation/marketing teams to ensure that they are building dialog with customers that drive engagement and loyalty, including aiding key stakeholder in the development of social content

Specific initiatives:

¿ Build social media programs

• Must be a thought leader, able to drive constructive conversation and debate
• Work with business leaders to ensure that they are aligned and receive maximum value from social programs
• Structure social media promotions and ensure appropriate ROI
• Ensure that Service teams are engaged in answering customer issues or questions
• Deliver customer insights through surveys, polls and other forms of feedback
• Consult on improvements and ensure customer insights are synthesized and operationalized within the business

¿Promotions

• Work internally to help develop offers/incentives and viral programs that can be shared across proprietary social platforms and other social sites like Facebook or Twitter etc..
• Team with Marketing and vendors to administer the back-end of promotional programs

Goal Setting, Tracking and Reporting

• Establish acquisition, activation and engagement targets
• Complete weekly reporting on acquisition and engagement trends
• Work to report on competitive social activity and trends

Viral Marketing

¿ Work to develop viral and word of mouth marketing plans and maintain presence on social networks including: Facebook, Twitter, MySpace and other social applications

Qualifications:

¿ 5-10 years of relevant marketing experience, and a minimum 2-3 years of social media experience (social networks and platforms)
¿ Bachelor's Degree in a related discipline is required, Masters/MBA preferred
¿ environment in an account management or a similar role;
¿ Outstanding interpersonal skills, including the proven ability to work across different audiences, personalities and experience levels;
¿ Superior communication skills, including writing, editing and verbal capabilities;
¿ Pragmatic sense of business acumen, problem solving abilities, creativity, and sense of "getting things done".
¿ Strong organizational, multi tasking and project management skills with a focus on, planning, setting priorities and delivering results under tight deadlines.
¿ Ability to travel on occasion (less than 5%)