Posted Jul 28, 2016 - Requisition No. 53058
Bloomberg’s Marketing department is searching for a Marketing Manager to lead integrated marketing and advertising programs developed by our in-house agency that drive awareness and consumption of Bloomberg Media’s portfolio of award-winning news and editorial products including, but not limited to, Bloomberg Television, Bloomberg Radio, Bloomberg.com, Businessweek, Markets Magazine, Pursuits Magazine, Podcasts and Mobile Apps.
In this role you will have a huge impact. You will be the primary point of contact for all programs related to Bloomberg Television globally, including our high visibility TV Promos program. You will drive channel planning, creative development and production for a complex program of ads that promote the Bloomberg brand as well as our Media products through our own Television network and digital networks.
You will also be the primary point of contact on multiple other Media products to be assigned, developing and executing awareness and customer acquisition-focused marketing programs that deliver on the larger objectives of the Media business.
Bloomberg is a news and media company, a technology company, and a financial services company all rolled up into one. Our culture is open, dynamic, creative and entrepreneurial, with a strong philanthropic focus that ensures that we are both a successful corporation and also a good citizen.
Marketing at Bloomberg is not your average client-side Marketing department. We own the brand, and create and direct marketing plans, but we also have all of our branding, research, creative and events resources in-house. Like many other cutting-edge companies, we saw the benefits of building full-service agency functions in-house early to bring them closer to the businesses we market, and this person will join a trend-setting team.
The Media marketing team is an integrated group focused on creating promotional plans for all of our platforms, and also tackling special series and breaking news like 2016 Election coverage, Brexit, market events, and high visibility events and newsmaker interviews with business and world leaders.
Apply! If we think you're a good match, we'll get in touch with you to let you know next steps.