Global Marketing Manager - Employer Brand

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New York, NY

Posted Aug 2, 2016 - Requisition No. 53147

It’s rare to get the chance to build something from the ground up at a company as established as Bloomberg. To have the opportunity to tell our story to candidates just like yourself. To partner with our Global Recruiting team to help bring in the next generation of leaders here.

You are a marketer through and through, and you are invigorated by the prospect of shaping and championing the Bloomberg brand along side our state of the art recruiting team. You like to invent and reinvent because you refuse to get comfortable with the status quo. And you have an infallible work ethic.

We’ll trust you to:

  • Build and execute marketing programs and campaigns for potential entry-level and experienced hire candidates – from creative brief to implementation across multiple channels.
  • Develop quantitative and qualitative metrics to track and measure campaign progress against established goals and adjust as needed
  • Partner across central marketing functional teams (creative, digital, social, events, market research) to ensure fully-integrated campaign and program development
  • Develop deep knowledge of the recruitment processes within Bloomberg as well as the various needs by business and geography
  • Partner with and build strong relationships with Global Recruiting across the Americas, Europe, Middle East and Africa as well as Asia Pacific
  • Work with the internal and external communications team to strengthen our communications plan
  • Become an advocate for the Bloomberg brand and ensure that all global recruitment marketing activity is aligned with and supports the larger Bloomberg brand
  • Support recruiters’ requests as they manage their marketing outreach to candidates
  • Manage the marketing budget and media allocations for recruitment
  • Proactively look for ways to enhance Bloomberg’s overall employer brand and marketing efforts

You need to have:

  • A bachelor’s degree
  • At least 8 years’ experience in progressively responsible global marketing roles and an understanding of cultural nuances between regions
  • Specific experience in recruitment marketing
  • Experience with end-to-end marketing campaigns from analysis and planning through to successful execution
  • Experience collaborating with design and web development teams
  • External vendor management
  • In depth knowledge of the following platforms: LinkedIn, Facebook, Twitter, Snapchat and Instagram for business marketing and recruiting purposes

We’d love to see:

  • Impeccable integrity
  • Ability to influence and collaborate with all levels an departments
  • Flexibility and openness in your operating style to adapt to constant change
  • A “hit the ground running” attitude
  • Strong operational execution skills while also possessing the ability to think at a strategic level
  • High energy, a sense of urgency, decisiveness and the ability to work effectively in an extremely fast-paced, constantly iterative environment

If this sounds like you:

Please apply! If we think you are a good match, we’ll get in touch with you to let you know next steps.

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